The Bachelor of Business (Event Management) course will help you learn how to bring events to life. You’ll learn how to effectively spend time coming up with creative themes and formats, and manage clients to ensure their expectation for an event is met.
In this course, you’ll learn about marketing and public relations, event policy, strategy, logistics and risk, consumer behaviour, applied finance and business law. You will also gain industry skills in project, strategic and event management and gives you the option to specialise in hospitality, tourism, marketing, public relations and advertising.
Area of study:
Business Communications
Customer Experience Management
Understanding People and Organisations
Marketing Fundamentals
The Business Environment
Accounting for Decision Making
Ethics and Sustainability
Organizational Creativity and Innovation.
Industry partners and work placements:
An important element of this course is the placement of the students with an endorsed host organisation(s). Work placements provide a valuable resource for you to develop hands-on practical experience to ensure you graduate confident and job-ready. A key task will be the completion of a reflective journal covering the experience and the identification and analysis of key learning outcomes.
Work placement hours:320 hours